Marketing as a Service


The dilemma a lot of small business owners face is knowing that they should draw up a proper marketing plan, give their website a new lick of paint, improve the effectiveness of their newspaper advertising, start an email and/or print newsletter, join (and monitor) the conversation about their brand on social media

…and a raft of other things, besides, but they’re too busy actually running their business to market it effectively!


The Curse of Sysiphus*

Which, of course, leads to a bit of a vicious circle: Without proper marketing, you have to work twice as hard to generate sales. Yet how can you uncover – and then effectively take advantage of – new opportunities to grow your business when you’re busy enough just keeping things running day-to-day?

And what’s worse is how fast things can change! Have you got time to keep up with all the latest Facebook rules or updates to email marketing legislation, or to monitor and optimise your Adwords account, and so on?

Perhaps you need a helping hand

This is where I can help. I’m more than happy to “teach you how to fish”, as the old saying goes, and send you on your merry way to take care of it all in-house.

But you may not have the time, energy, or inclination to learn a complete new set of professional skills. Or mess about setting up landing pages and split-testing them to see which one performs better. Or distributing your articles and videos to a wider audience. Or making and editing videos in the first place. Or conquering the massive learning-curve required to manage Google Adwords campaigns in a cost-effective manner.

If you have enough things on your To-Do List already, maybe you should give me a call.

Results-oriented marketing solutions

We can work together to attract new business, increase sales, better engage your existing customers, re-engage previous customers, and improve referrals. All for a fraction of the cost an agency would gouge out of you.

What’s the bottom line? Simple: I’ll take all the hard work off your hands and help build your business using tried-and-tested marketing strategies on your behalf.

That’s all well and good — you might say — but…  Will it work for me?

 

* Sysiphus is the character in Greek mythology whose punishment was to roll a boulder to the top of a steep hill… only to watch it roll back down before he could get there… condemning him to repeat his task over and over for all eternity.